November 30th, 2018
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End of month reflections
Hope everyone had a great Thanksgiving weekend and started this week very well. This week we were very excited to have a 1-day Google Masterclass Series, which had an audience of more than 400 contractors. I am going to be finishing the production on Monday and will send all 4 sessions out next week. Want to watch the recordings? Let me know by replying to this email. Hint – Do you know why Google is actually the biggest social network?
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If you have a strategy where you regularly ask for reviews, you are on top of the game. Only about 1/5th of small businesses ask for reviews. According to Media Post, 66% of consumers conduct online research before making a decision. More than recommendations from family or friends, good reviews are the main influence on purchase decisions.
The kicker – 89% will change a negative review, depending on that response. And most expect a response within 24 hours. Ask one of my friendly digital marketing expert colleagues for a strategy your business can use.
We were watching this ad that 11 million people have already watched and wondered how does viral happen? Checking each other’s address books and scratching our heads, we came up with a name. Angel Djambazov, Co-Founder, Marketing, Mayhem, and master of viral marketing at Lab6 Media.
December may be the best time for you to start a strategy to get your content popular with your specific audience and Angel will show you the way. Register here!
Register now to save your seat ?
Back to the future: Making better predictions in 2019
Do you listen to Podcasts? What is your favorite? Subscribe to Remodeling Mastery on iTunes, Google Play or anywhere you get your podcasts. Here is a link to Mark G. Richardson’s latest Remodeling Mastery episode. Mark shares his top predictions for the upcoming year and how you can better position your business for success. BTW, while it’s called Remodeling Mastery, but Mark’s advice is great for any business owner.
When selecting contractors, 41% of homeowners said they would depend on website recommendations, while 29% would depend on online search results. Is your website ready? We can of course help. Our friends at Modernize did this study. Check it out.
Text me questions at: 571.327.3391
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