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How to Handle Homeowner Objections

You’re in the middle of a client meeting, trying to win the job…

…and they start to raise objections as to why they’re hesitant to proceed…what do you do? How you handle these objections is critical to winning that job. 

In How to Handle Homeowner Objections, you’ll learn actionable steps and tactics to overcome the most common objections raised by homeowners so that your team can have confidence in winning their trust.

You will learn:

  • How to prepare in advance of the meeting so you’re ready with answers
  • The 3 most common objections homeowners raise
  • Simple ways to make it easy for homeowners to feel comfortable with proceeding

 

You're likely already familiar with the many objections commonly heard from clients about why they want to postpone a project. What you may not understand is that these objections really boil down to a few essential components. Once a professional grasps the fundamental problems underlying the hesitations, they can take control over the situation. Mark G. Richardson has seen the path that amateurs take and can tell contractors exactly how to avoid those common pitfalls. A professional contractor can usually persuade their clients to stay on schedule rather than delaying the project or abandoning it entirely.

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