Category: Search Engine Optimization

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Home Pros – Get Ready for Your 2019 Home Shows & Events

Exhibiting at a home show, industry conference or community event? Make the most of your investment by being well-prepared, engaging with attendees, capturing leads, and following up to close sales. When you’re planning your next home improvement show, here are a few tips to consider to make sure you get the most from the money you’re spending: …

By Jenny Sylvers | 1 month ago |

How Yelp and Other Review Directories Play a Crucial Role in Your Online Presence [VIDEO]

  Tell me if I’m wrong…the first thing you do when looking for a local business is search for them online and read their reviews. Your customers are doing the same thing too! New data shows that 91% of people (up from 88%) trust online reviews as much as a personal recommendation. Reviews, search and …

By Jenny Sylvers | 1 month ago |

Your Photos Can Help You Get More Customers!

I was reading an article about Google’s visual search, and I was wondering how this could be applicable to contractors and other small businesses. If you get back to the basics, the way people have been looking for information has changed over the past 20 years. 20 years ago, search engines just started. So it was …

By Shashi Bellamkonda | 7 months ago |

Where to put your time and money to maintain at least a 10-1 return on your marketing investment on the Wealthy Contractor Podcast™

Brian Kaskavalciyan pf the gFour Marketing Group interviews Surefire Local’s SVP Client Advocacy – Bob Sheehan on the Wealthy Contractor Podcast™. Bob and Brian are industry leaders and friends. The podcast discusses strategies about internet marketing, the importance of measuring marketing over time to make sure you know the return of the dollar spent. Doing …

By Shashi Bellamkonda | 11 months ago |

Google told me about #Brangelina and here is why it matters

Let me tell you that I am neither a pop culture fan nor a news junkie and on a good day would have missed this #brangelina story completely if not for my friend Google. Thank you Google for making sure I was not the last person on the earth to hear the news. What is …

By Shashi Bellamkonda | 2 years ago |

Video: Contractors Guide to Facebook Business Pages

With more than 3 million active pages on Facebook, there is no way your business can stand a chance. In order to make the slightest footprint in the Facebook community, your business needs to take that extra leap to attract followers and drive traffic to your site. This video gives you the secrets to using the tools Facebook has to offer to increase your lead generation efforts.

By Chris Marentis | 8 years ago |

Video: How Contractors Use SEO to Increase Your Internet Marketing ROI

Search Engine Optimization (SEO) has the ability to drive your website to the top of popular search engines, driving an enormous amount of traffic to your site, and increasing the financial return on investment of your business. This video guide takes you through the financial outcome of SEO for professionals in the Home Improvement Contractor industry and the impact website optimization can have on lead generation efforts.

By Chris Marentis | 8 years ago |

Video: 5 Ways to Optimize Your Businesses YouTube Channel for SEO

Did you know that the average Internet user spends 15 minutes on YouTube everyday?!?! With millions and millions of videos to sort through, it is crucial to your online web presence that you optimize your videos and YouTube channel to reach your potential customers, once they type a keyword into the search bar. Need some help? Here are 6 surefire ways to get your YouTube channel up to par and converting your followers…fast!

By Chris Marentis | 8 years ago |

Contractor Keyword Master List

Looking for the most popular keywords in your contractor niche? No need to spend your valuable time and money doing tons of research, check out our Surefire Local Contractor Keywords Master List for primary, popular keywords for each contractor industry.

By Chris Marentis | 9 years ago |

Checklist: 8 Steps to Building The Perfect Website

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A Guide to Google My Business

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Good Reviews & How to Get 'Em

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Making Social Media Work for Your Local Business

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