HARDWORKING MARKETING FOR HARDWORKING PEOPLE

Year: 2017

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How to Claim Your Business Profile and Get Started on Nextdoor

Does your business rely heavily on referrals? Then there is an up and coming network that you absolutely need to know about. It’s called Nextdoor. This online community is rapidly growing and qualified homeowners are using it to refer and talk about roofing, remodeling, and HVAC businesses. There may even be positive conversations about your business …

By Steve Eastlack | December 22nd, 2017 |

10 Tips to Manage Client Expectations & Control the Selection Process

10 Tips to Help You Control the Selection Process and Client Expectations Find out how the most successful remodeling businesses are managing client expectations by controlling the selection process in this episode of Mark G. Richardson’s hit podcast series, Remodeling Mastery. You’ll learn the 3 major factors that are influencing the remodeling process: 1. An …

By Steve Eastlack | December 21st, 2017 |

Communicating Value: How to Differentiate Your Business [Remodeling Mastery Podcast]

Creative Ways to Communicate Value People buy emotionally but rationalize their decisions logically. When it comes down to it, most businesses are the same. They provide the same service – whether that is roof repair, window replacement, or so on – and the end product is similar. What can businesses do to then help convince …

By Steve Eastlack | December 15th, 2017 |

How to Take Charge of Your Time & Be More Efficient in 2018

Take Charge of Your Time! Join us for a conversation with Mark G. Richardson, leading authority in the remodeling and home services industry and author of 3 critically-acclaimed books for a Time Mastery Workshop. How you choose to spend your limited time defines your success. During this workshop, Mark reveals the top techniques and tools …

By Steve Eastlack | December 15th, 2017 |

To All Those To Whom Mastering Time is a Priority

We all have 24 hours in a day. How you choose to spend your time defines your success.  ” Instead of a “to do”  list create an effective plan for taking back control of your day. ” Mark Richardson’s Time Mastery Workshops have helped several builders and contractors do more and leave for the day …

By Shashi Bellamkonda | December 8th, 2017 |

SEO Made Simple: How to Rank on Page 1 of Google

Learn SEO & Improve Your Local Search Rankings Search Engine Optimization is a critical component of a business’s online presence. But with SEO constantly changing, it’s challenging to stay ahead of the curve and outrank competitors. In this on-demand webinar, learn the key factors to ranking on page 1 of Google and other major online …

By Steve Eastlack | December 8th, 2017 |

If You’re Not Changing, You’re Not Growing [Remodeling Mastery Podcast]

If you’re not changing, you’re not growing… In this episode, Mark G. Richardson breaks down what this statement means and how business owners can better plan for the future as they grow their companies. To do so, you’ll want to consider a few things: How is the world changing – What major events are taking …

By Steve Eastlack | December 8th, 2017 |

Self-Driving May Be Good for Cars But Not For Your Business

Entrepreneurs work hard. It is a myth that as soon as people succeed they buy a house on an island and retire. Some of the most successful people in the home services industry that I know are also the hardest working people. Their secret is that they use the most valuable commodity for their business …

By Shashi Bellamkonda | December 7th, 2017 |

SEO? What Me Worry?

Even today many eye care practices receive calls from marketing folks assuring them of top Google rankings or companies that lead you to believe that SEO is easy: just create some high-quality, optimized content, then sit back and wait for all the traffic. Is it really that easy? Bob Sheehan explains what SEO really is and what …

By Shashi Bellamkonda | December 6th, 2017 |

Home Services Market Trends & Keys to Success in Digital Marketing

Learn How to Market Your Business to Millennials & Baby Boomers! We had the privilege to have Kim Culman from HomeAdvisor lead a discussion on the key trends unfolding in the home services industry and how builders and contractors can use this information to reach the right customers. She shared a few quick and easy strategies for …

By Steve Eastlack | December 6th, 2017 |

Checklist: 8 Steps to Building The Perfect Website

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A Guide to Google My Business

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Good Reviews & How to Get 'Em

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Making Social Media Work for Your Local Business

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“If your company is on the Inc. 5000, it’s unparalleled recognition of your years of hard work and sacrifice. The lines of business may come and go, or come and stay. What doesn’t change is the way entrepreneurs create and accelerate the forces that shape our lives.” James Ledbetter, Inc. Editor in Chief

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