Bricks-to-Clicks Success with New Social Media Contractor Edition from GenNext Media - Digital Marketing for Contractors And Home Services Businesses | Contractor Marketing Platform





Bricks-to-Clicks Success with New Social Media Contractor Edition from GenNext Media

Press Releases


20-Day “Surefire” Guide Virtually Guarantees New Opportunities for Contractors

Reston, Va., Oct. 2, 2009/PRNewswire/ — Contractors typically deal in bricks, not clicks, but now they can jump-start their business by plugging in to the newest Social media online outlets like Facebook, Linked In, blogs, chatrooms and Twitter in part due to a new partnership between GenNext Media LLC., an interactive media and marketing services company, and The new venture, Surefire Local Contractor Edition, will debut Oct. 8-10 at the Certified Contractors Network (CCN) Fall Conference in San Jose, CA.

“This new 20-day guide clearly shows independent building contractors daily steps to use social media marketing successfully,” said Chris Marentis, Founder and CEO, GenNext Media LLC and CCN conference speaker. “Surefire Local Contractor Edition provides the ‘insider’ contracting perspective so that powerful internet resources are maximized…it’s quite more than having a webpage or a listing but a way to get noticed, remembered and contacted.”

Surefire Local Contractor Edition guides a “do it yourself” action plan through Web 2.0 technologies to exponentially increase business leads in less than a month’s time. The friendly but persistent program aims to develop and implement a marketing program focused on quick cycles and related business results. Surefire Local Contractor catapults leads for contractors by effectively using massive visibility available through social interaction sites to meet consumers where they are—online searching for qualified contractors for their project needs.

“Two significant results came from implementing this social media marketing strategy,” said Scott Siegal, President, Certified Contractors Network and Roofing Contractor. “First, it exponentially increased our visibility as an expert and leader, and second, it drastically reduced the average $300 per lead marketing costs for contractors. In addition, and hard to put a price on, social networking gave us trusted word-of-mouth referrals from online friends.”

For more information on Surefire Local Contractor Edition visit

About GenNext Media LLC.

GenNext Media LLC, founded in October of 2008, is a revolutionary interactive media and marketing services company creating powerful new brands and re-building legacy brands. The company has extensive experience leveraging next generation distributed web platform technologies and applications like social media to dominate niche markets.

SOURCE GenNext Media LLC.


Chris Marentis
(703) 896-7688

Chris Marentis

Chris Marentis is a passionate entrepreneur and innovator determined to leave a legacy bigger than himself. Chris grew up in an entrepreneurial family with a father who owned a home contracting HVAC business. When traditional media was disrupted by the online world, empowering consumers to rely less on sales people and advertisements to make decisions, large companies with big budgets could afford to play the game, but the local entrepreneur, like Chris’s father was left behind. This disadvantage inspired Chris to write Surefire Local: the guide for local SMB’s to compete in the digital world. Chris was invited to speak at events and demand grew for ways to implement his ideas. Chris turned his vision into a reality when he started Surefire Local in 2009. Feedback was strong. Businesses began asking for help implementing their digital marketing and Surefire evolved into a SaaS and services business. The company’s dramatic growth came with only 1-2 sales people at any given time and a limited marketing budget, thanks to referrals from rabidly loyal clients. The company’s latest innovation Surepulse, an SMB’s Digital CMO, provides data insights and competitive tactics to marketing novices, giving them complete control over their online marketing activities. Chris has spoken at the following events: SMX, BIA/Kelsey, Hanley Wood International Roofing Show and Contractor Summit, NAILBA National Conference, Tech Summit, CCN, GAF Wealth Builders, Gutter Helmet National Dealer Meeting. Publications Chris contributes to: Street Fight, Search Engine Land, iMedia, Social Media Today, Franchising World‏.

By Chris Marentis | 10 years ago | Facebook Twitter LinkedIn Google+ YouTube 

What Can You Do Next

  • Want to talk about digital marketing? Call or text 571-327-3391 today to get a complimentary consultation of your online presence and website.

  • Mark your calendar with these upcoming webinars and join us on any and all that interest you!

  • Check out our educational eBooks and guides that can help simplify digital marketing for you and your team.